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14 Nov 2003
eMail market future
An extremely interesting article by Kevin Laws on Ventureblog about the future of email. In order to attack spam Microsoft has the chance to win this market, as they are the major player in the email server market with MS Exchange. They are able to create a whitelist of the MS Exchange servers they sold and which prove themselves spam-free. Everything else gets in the worst case blacklisted or heavily subjected to filtering.
He suggests a multilayered filtering approach in order to minimise the false-positives. Sounds like a good idea. Check out the article!